One reminder can save a life
Send a pink reminder to a woman you love: your mum, sister, wife, daughter, best friend, or yourself. It takes less than a minute.
Why it matters
The hopeful part: when it is found early, breast cancer is much easier to treat.
Meet Evie
Her name comes from E·V, Exclusive Vision. Turn the sound on to hear Evie, or watch it muted: every line is on screen. Then send it to the family group. Someone there may be the person who needs the nudge.
Remind someone you love
Choose who it's for, add her name, pick a design and send it. A small message can be the nudge she needed.
Your monthly self-check in 5 steps
This isn't about searching for illness. It's about knowing what's normal for you, so you notice if anything changes.
- 01
Pick your day
Choose one easy-to-remember day each month. Breasts can change with your cycle, so checking at the same point helps you compare.
- 02
Look in the mirror
With your arms relaxed by your sides, then raised, look for any change in size, shape or skin.
- 03
Feel with flat fingers
Use the pads of your fingers in small circles, with light then firmer pressure, across the whole area.
- 04
Go up and around
Carry on up to the collarbone and into the armpit, because breast tissue reaches there too.
- 05
Check the nipple area
Look and feel gently around each nipple for a change in shape, a rash or any discharge.
Many women find it easier in the shower or lying down.
A self-check doesn't replace a mammogram. In Lebanon, a yearly mammogram is recommended from age 40.
Changes to show a doctor
Most changes turn out not to be cancer, but every new change deserves a check.
Don't wait and don't panic. Book an appointment with your doctor.
- A new lump or thickening in the breast or armpit
- A change in the size or shape of a breast
- Dimpling of the skin (like orange peel), puckering or redness
- A nipple that turns inward or changes shape
- Nipple discharge when you're not breastfeeding, especially if it has blood
- A rash, crusting or flaky skin on or around the nipple
- Swelling in the armpit or near the collarbone, or pain that doesn't go away
Myths vs facts
A gentle nudge, every month
Add a monthly reminder to your phone's calendar so your self-check never slips. Nothing is stored on our side.
Where to get checked
Lebanon's national guideline: from age 40, a mammogram every year, together with a breast exam by your doctor. Younger, or have close relatives who had breast cancer? Ask your doctor when you should start.
Ministry of Public Health hotline
1214The Ministry's National Breast Cancer Awareness Campaign 2026 works with participating government and private hospitals across Lebanon, and the Ministry has announced free early-detection screening this year. Call to find your nearest centre and confirm the details.
Campaign page and participating hospitals →Your own doctor
Not sure where to start? Your family doctor or gynaecologist can examine you and refer you for a mammogram.
Support in Lebanon
Lebanese Breast Cancer Foundation (LBCF). Awareness, early detection and support for patients, working with AUBMC.
lbcfoundation.org →
Share the pink
Every share brings Evie to someone new. Send this page to your family group: one reminder can save a life.
#PinkOctober #BreastCancerAwareness #Lebanon #ExclusiveVision